KERN Journal.

A collection of thoughts jutting into the ether shapeshifting this imagainarium.

man

HEALTHCARE

Medicare Marketers Are Struggling to Develop Digital Marketing Strategy

By Scott Levine | Feb 06, 2017


We live in a digital world. The signs of people’s ever-increasing passion for digital communications are all around us. Digital…

B TO B

Marketing to the Empowered Buyer Is Impacting Marketers

By Scott Levine | Jan 09, 2017


We’ve come from a world where our audience was addressable through a mass effort, rather than the precise pinpointed effort…

phone
man with computer

B TO B

A Digital Beginning

By Scott Levine | Mar 06, 2017


The late Dr. Wayne Dyer said, “Go for it now. The future is promised to no one.” This is sound advice for life and for ending the procrastination about…

B TO B

Digital Strategy 101: A Prerequisite to Building a Digital Strategy

By Scott Levine | Mar 21, 2017


What is a digital strategy? A digital strategy is the process of identifying, articulating and executing on digital…

Digital Strategy

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